1. No category

Benefits
realization in AU
CRM
Markus Texmo Finstad, Mai 2015
Veileder: Bjarne Rerup Schlichter
Department of Business Administration
Number of characters excluding blanks: 96260
1/56
2/56
3/56
........................................................................... 14
.................................................................. 15
.......................................................................................... 23
........................................................................................................... 32
......................................................................................................... 35
........................................................................................ 38
................................................................. 51
Tabell 1 - Stages and main activities of the benefits management process (side 116, Ward and Daniel, 2006)
.............................................................................................................................................................. 28
...................................................................................... 47
.................................................................................................. 48
............................................................................................. 49
.................................................................................... 49
....................................................................... 50
4/56
5/56
6/56
-
7/56
8/56
9/56
10/56
11/56
12/56
13/56
14/56
15/56





16/56








17/56
18/56
19/56
20/56
21/56
22/56
23/56
24/56
25/56
26/56
27/56
-
Tabell 1 - Stages and main activities of the benefits management process (side 116, Ward and Daniel, 2006)
28/56
29/56
30/56
31/56
32/56
33/56
34/56
35/56
36/56
37/56
38/56
39/56
40/56
41/56
42/56
43/56
44/56
45/56
46/56
47/56
48/56
49/56
50/56
Nedleggelse av
eksisterende
systemer
Datamining
E-mail
manage
ment
Ta i bruk de nye
prosedyrene
Kravspesifkasjonen
Sikker drift
CRM system
Implementert
Event
manage
ment
Data
integrasjon
fra
relevante
databaser
Besparelser i
administrasjonen
Samle viten om
de eksterne
relasjoner
«Best practice»
for prosesser
definert
Koordinert tilgang til
erhvervssamarbeid
Øke
datainnsamling
Profesjonell
håndtering av
eksterne relasjoner
Brukere
utdannet
IS/IT
Enabler
Bruke data fra
andre
sammenhenger
Enabling
Changes
Business
Changes
Business
Benefits
Investment
Objectives
51/56
52/56
53/56
54/56
55/56
56/56