Thank You
Platinum Sponsor
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Thank You Sponsors
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What our clients are saying…
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Affiliate Growth for Canada in 2014
NEW ADVERTISERS
NEW PUBLISHERS
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Migration
Statistics
North
America
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Rakuten Affiliate Network Q3 2014 Growth
On average, network sales are
up 36% across all global networks
On average, mobile orders
are up 78.2% YOY
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Rakuten Affiliate Network Q3 2014 Growth
US network
mobile orders
up 49% YOY
UK network
mobile orders
up 81% YOY
Canada network
mobile orders
up 90% YOY
AU network
mobile clicks up
144% YOY and
mobile orders
up 248% YOY
JP network
mobile orders
up 32% YOY and
tablet orders up
44% YOY
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CA Network
CA network
same store sales
up 61% YOY
Mobile phones
accounted for
10.8% of total
clicks –
up 23% YOY
Mobile phones
accounted for
5.5% of total
orders –
up 90% YOY
Tablets
accounted for
6.8% of total
clicks –
up 9% YOY
Tablets
accounted for
8.7% of total
orders –
up 10% YOY
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US Network
US network sales
up over 23%
YOY in Q3 2014
Mobile phones
accounted for
19.2% of total
clicks –
up 49% YOY
Mobile phones
accounted for
6.7% of total
orders –
up 49% YOY
Tablets
accounted for
8.8% of total
clicks
Tablets
accounted for
10% of total
orders –
up 5% YOY
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UK Network
UK network
store sales
up 25% YOY
Mobile phones
accounted for
17.5% of total
clicks in Q3 –
up 38% YOY
Mobile phones
accounted for
9.4% of total
orders in Q3 –
up 81% YOY
Tablets
accounted for
14.1% of total
clicks in Q3 –
up 15% YOY
Tablets
accounted for
22% of total
orders in Q3 –
up 23% YOY
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AU Network
AU network
same store sales
up 90% YOY
Mobile phones
accounted for
17.3% of total
clicks –
up 144% YOY
Mobile phones
accounted for
7.7% of total
orders –
up 248%
Tablets
accounted for
12.2% of total
clicks –
up 83% YOY
Tablets
accounted for
14.9% of total
orders
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Global Expansion
THE AFFILIATE
NETWORK IN
BRAZIL LAUNCHED
OCTOBER 1!
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4 Pillars: Affiliate Strategy
Focus on affiliate
Grow transactional
volume
Increase the
network
Innovation through
partnerships
Investing in
Affiliate
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Currency Conversion
• Accurate data based on the Advertisers network
currencies for all orders
–
–
accurate commissions
accurate reporting
• No need to convert currencies on the Advertiser’s side
• Seamless and immediate integration.
We just need to turn it on.
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Datacenter Upgrades
• We are reorganizing our
datacenters to be closer to
our customers
• This move will help us to
provide greater
geographic redundancy
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Events API
• Events API is a service which allows for
near real-time reporting to a
publisher of a consumer transaction
event
• The transaction has been completed on
a partner advertiser’s website without
accessing the Publisher Dashboard
• It’s available via the new API
Developers Portal
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Merchandiser Feeds
RAN can now work
with your Google
feeds
We’ve increased
the speed of
processing so
Publishers will also
experience faster
downloads
Better quality in
feeds & ongoing
enhancements
If you’re using RM
for more than
affiliate, you can
set up to only
provide one feed
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Mobile Solutions
• Compare Revenue across multiple devices
• Commission Publishers on app downloads and in-app
purchases
• See data right through your Rakuten LinkShare dashboard
• Track app downloads — paid and organic
• Measure user acquisition cost
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It All Starts and Ends with Cadence.
Transparency into Performance.
• Transparent view into campaign performance
• Omnichannel technology platform with single point of
install provided at no cost to clients
• Reporting and optimization to drive better multi- and
single-channel performance
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SO, what’s next?
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What’s Next...
2015 THEMES
Solid
Foundation
Beyond
Desktop
Expansion of
Distribution
Transparency