Three Simple Tips for Fundraising

Three Simple Tips for Fundraising
Thank you for your interest in fundraising to support CancerCon 2015 and the mission of
Stupid Cancer! Hardworking volunteers like you make it possible for our community to
have a transformative impact on the millions of people affected by young adult cancer.
Fundraising can sometimes be intimidating, but it doesn't have to be. The CancerCon
Steering Committee is here to help answer any questions or concerns that you may have
and to serve as mentors to your efforts. Please do not hesitate to contact us anytime at
[email protected]. Below are three fundraising tips to help you get started and be
confident in your efforts:
1. UNDERSTAND WHAT IT TAKES TO BE A SUCCESSFUL FUNDRAISER
A belief in the cause. Stupid Cancer is the dominant name in the young adult cancer
movement and strives to build community, improve quality of life, and provide meaningful
survivorship. It literally changes lives through tangible programs such as CancerCon, The
Stupid Cancer Show, Instapeer, meet-ups and more. Stupid Cancer's efforts in advocacy
have led to the creation of the Society for AYA Oncology and AYA-specific guidelines for
the National Comprehensive Cancer Network. Without donations from individuals, none of
this would be possible.
A belief in yourself. As a member of our community, we know that you have what it takes
to be a successful fundraiser. Setting a goal for yourself is the first step and breaking down
that goal into smaller parts is the best way to get you there. Imagine setting your goal of
$2,000 and how intimidating that might be. Now break it down to four $250 gifts, five
$100 gifts, and one fundraising event that raises $500. It seems a lot easier now, right?
A belief in the transformative power of the funds you raise. Money is an emotional
subject. There is a wide spectrum of positive and negative emotions that can make you
apprehensive about asking someone for it. However, the best way to think about money is
that it is a catalyst for Stupid Cancer's success. The funds that you ask for and ultimately
raise will positively transform lives by providing anyone affected by young adult cancer with
the programs and advocacy that they deserve.
40 Worth St., Suite 808 • New York, NY 10013 • 212-619-1040 • 877-794-6902 (f) • stupidcancer.org
2. GET PERSONAL
In your fundraising efforts, be sure to always include your story that describes your
connection to young adult cancer and how Stupid Cancer plays a role. No matter how well
you describe a cause, there is nothing more impactful than a personal story. You should
include this in an email, letter, personal description on your Crowdrise page, event
invitation and in-person meeting with your potential supporters. Remember, they will be
interested in the cause, but they are primarily interested in you.
3. BE CREATIVE AND UTILIZE VARIOUS FUNDRAISING METHODS
Individual outright asks. Do not be afraid to make outright asks to your family members,
friends, colleagues and anyone else. People inherently want to make a positive impact in
the world and will support you in your efforts to make a change. They also want to help
provide you with the opportunity to attend and benefit from CancerCon if that is your goal.
Reach out to your potential supporters in person, over the phone, by email or in a letter.
If you need help with making higher level asks, do not be afraid to contact us at
[email protected] to seek out help from our trusty master of fundraising, Sean, who
is the Director of Development at Stupid Cancer.
Host an event. Plan a fundraising event by yourself or with the help of friends and family—
and don't be afraid to get creative! It can be anything from an ugly sweater holiday party to
a pie eating contest at your local dining establishment.
Look out for our tips. We'll be emailing all sorts of creative ideas on a weekly basis to
assist you in your fundraising efforts. Be sure to add [email protected] to your
address book to make sure our communications don't end up in your spam folder.
CONTACT US
Email us anytime at [email protected].
40 Worth St., Suite 808 • New York, NY 10013 • 212-619-1040 • 877-794-6902 (f) • stupidcancer.org