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PGOA MEDIA
Engaging Metrics!
Daily Dish app
Relish Daily Dish offers a complete package
of expert content plus deep recipe search on
iOS and Android platforms.
>> Over 30,000 downloads
>> Home screen CTR as high as 13%
>> 6.4% expandable banner CTR
>> On average, 30% of users engaged with
the mobile optimized landing page
>> 51% saved the landing page footprint
to their home screen
App features:
>> Content rich, visually engaging recipe, cooking and
shopping guide
>> Recipes, photos, videos and articles about cooking,
ingredients, food lifestyle and entertaining
>> Push notifications for the latest content
>> Social media integration
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Sponsorship opportunities include:
save the date
>> Home screen, loading screen and home screen footprint
find a gift
>> Expandable banner and standard banner units
>> Rich mobile optimized landing page/mobile site
>> Branded, integrated promotional packages
save to footprint
dayparting ads
>> Full metric transparency on a weekly basis
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expandable ad units
Home screen footprint
Custom loading screen
Custom Center Stage experience
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Custom app activations: twidget
>> Consumers tap to follow custom #hashtag @RelishMagazine, sponsored by your brand
>> Twitter feed with tips and how-to links surrounding a specific product or theme
>> Users compose their own tweets using the custom #hashtag
Collapsable banner
Twitter feed
CenterStage
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Custom app activations: drop a hint
>> Branded recipes incorporated within a custom CenterStage mobile landing site
>> Users share articles and recipes via email
>> Pre-populated email message contains advertiser’s message
Banner ad
CenterStage
Drop a hint
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Custom app activations: dayparting
>> Divide the day into parts – for example Breakfast, Snack-time and Dinner – and deliver highly targeted ads
>> Perfect for promoting a wide variety of products and special promotions
Morning
Afternoon
Evening
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Custom app activations: footprint
>> Seasonal recipes incorporate advertiser’s key ingredients
>> Recipes can be saved as a “footprint” on the phone’s home screen
>> Tap on the “footprint” quickly accesses branded recipes and generates shopping lists
Banner ad
CenterStage
Footprint
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Capabilities & Opportunities
Display
>> Leaderboard – 728 x 90
>> Medium rectangle – 300 x 250
>> Wide skyscraper – 160 x 600
>> Half page – 300 x 600
>> Full page – 300 x 250
Rich Media
>> Pushdown – 970 x 66 / 970 x 90
>> Billboard – 970 x 250
>> Filmstrip – 300 x 600
>> Sidekick – 330 x 250
>> Footnote – 500 x 100
>> Peelback/Corner Peel – 940 x 940
>> Interstitial – 640 x 480
High Impact
>> Takeovers
>> Roadblocks
>> Custom wallpaper
Video
>> Pre-roll video
>> Relish Studios custom video
>> Video player sponsorship
>> Thumbnail videos
Sponsorship
>> Newsletters
>> Branded recipes
>> Editorial kiosk
>> Flipper feature
>> Custom content
>> Slideshows
Apps
>> Relish Daily Dish recipe app
>> MoneyLiving app
Tablet
>> Relish Magazine for the iPad (monthly)
>> Relish Magazine for the iPad Collection (quarterly)
Print
>> American Profile – 10 million circulation
>> Relish – 15 million circulation
>> Spry – 9 million circulation
Social Media
>> Facebook
>> Twitter
>> Pinterest
Custom Integrated Programs
>> Blogger Next Door
Brands
American Profile
Relish
Relish Studios
Spry
Money Living
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Contacts
For general and press inquiries please email: [email protected]
New York
60 E. 42nd St.
Suite 1115
New York, NY 10165
Phone: 212-478-1900
Fax: 646-865-1921
Chicago
500 N. Michigan Ave.
Suite 910
Chicago, IL 60611
Phone: 312-948-0333
Fax: 312-948-0555
Nashville
341 Cool Springs Blvd.
Suite 400
Franklin, TN 37067
Phone: 615-468-6000
Fax: 615-468-6100
San Francisco
Barbara Bella & Associates
867 Montgomery St.
San Francisco, CA 94133
Phone: 415-986-7762
Fax: 415-986-7860
Los Angeles
Barbara Bella & Associates
300 Corporate Pointe
Suite 340
Culver City, CA 90230
Phone: 310-216-7270
Fax: 310-216-7212